HMM teams with AAL for new multipurpose service
In the multipurpose sector South Korea’s Hyundai Merchant Marine (HMM) is to start working with Singapore-based carrier, AAL.
HMM and AAL will start a joint service with four HMM ships and two AAL vessels linking Asia with the Middle East.
“By pooling our resources, we can each offer more comprehensive service portfolios with improved frequency, capacity, coverage and economies of scale for our customers. There will be no collaboration on pricing and we will each pursue bookings under our own respective brands, with separate commercial teams and bills of lading,” a spokesperson for AAL said.
Since it came through a massive restructuring in 2016 HMM has sought partnerships to foster new business. For instance, on the intra-Asia box tradelane it formed a pan-Korean partnership with all Korean box carriers.