Greater ChinaOperations

Brightoil launches Marine Online platform

Brightoil Petroleum has launched Marine Online, a third party maritime e-commence platform aims to serve shipowners and management companies.

The platform is a marketplace of essential marine services including chartering, bunkering, port agency, ship supply, crewing, ship sales and purchase.

According to Marine Online, currently more than 10,000 product listings and 4,000 service providers have already started using the platform.

“Shipowners form the core of the shipping industry and is the source of business for all marine suppliers. However, recent global economic uncertainties place tremendous strain on shipowners to maintain their operations and this vicious cycle continues downstream to their suppliers,” said Stephen Qi, chief operating officer of Marine Online.

“Marine Online spent three years developing, with great ambitions to cut operational costs, improve efficiency and promote transparency within the maritime ecosystem, and eventually to bring sustainable profitability back to the industry. This one- stop integrated maritime platform, accessible via online and through its mobile app, enables sellers from all over the world to list their products and services,” Qi added.

Building on Big Data, AI, blockchain and other new technologies, Marine Online hopes to raise service and quality standards within the industry. It is also looking to expand into other regions, connecting all marine companies and expand port coverage to build an efficient, transparent business platform that brings benefits to the members and industry.

According to Bruno Bai, vice president of Marine Online, in three to six months the platform intends to unlock even more exciting features and functions.


Photo: Thomas Timlen

Jason Jiang

Jason is one of the most prolific writers on the diverse China shipping & logistics industry and his access to the major maritime players with business in China has proved an invaluable source of exclusives. Having been working at Asia Shipping Media since inception, Jason is the chief correspondent of Splash and associate editor of Maritime CEO magazine. Previously he had written for a host of titles including Supply Chain Asia, Cargo Facts and Air Cargo Week.
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