Manager Social Media Reporting & Crisis Management

Direct Search Global
Published
September 18, 2020
Location
Malaysia, Malaysia
Category
Job Type

Description

JOBSCOPE

  • Manage Social Media channels, creating engagements, responses, conversions and etc.
  • Identify new opportunities for social content-led strategies across all channels.
  • Utilize social insights and potential new technological platforms to enhance social opportunities for business, brand awareness, and customer retention.
  • Analyze data insights from social listening tools, to determine business opportunities
  • Liaise with partner agencies to leverage existing marketing / media programs to grow brand communities, followers and etc
  • Monitor, communicate and improve the results of social channel activities – partner with data analyst / vendor, to provide insights on analytic reports
  • Communicate effectively with various departmental heads and serve as the primary liaison between all agency business leads and the social team
  • Govern social media channels and content tactics.
  • Work with latest marketing funnels, digital marketing strategies, AGILE working methods.
  • Partner with Branding department to promote social business and brand consistency throughout businesses and subsidiaries, and align social activities with overall campaign planning and deployment for each account
  • Work closely with agencies across a range of social activities including the implementation of social media strategic and operational processes based on Digital Communications framework
  • Coach executives on managing social media accounts, communications and strategic plans.
  • Lead development of ongoing communication strategy and editorial calendar based on marketing objectives.

COMPETENCY

  • Social Media listening tools (Talkwalker, meltwater)
  • Social Media Management tools (Falcon IO, Hubspot, Sprout Social, Hootsuite
  • Crisis Management
  • Adobe (added advantage)
  • Animation and video tools (added advantage)
  • Possess excellent verbal and written communication skills (including proofreading), and have expert knowledge of social networking channels

QUALIFICATION:

  • Degree in Computing, Computer science, digital marketing, communications or equivalent
Apply
Drop files here browse files ...
Captcha
Back to top button
Close
Close
Are you sure you want to delete this file?
/