Denmark’s Maersk Line has signed a strategic agreement with Chinese online logistics platform Yun Qu Na to jointly develop online booking services.
Yun Qu Na was launched in February 2015 and provides a platform to facilitate deals between small to medium shippers and shipping agencies.
Through the collaboration with Maersk, users of Yun Qu Na can directly book containers on Maersk ships.
Earlier this year, Maersk inked a deal with Chinese e-commerce giant Alibaba for a similar collaboration and has plans to launch trial more similar services.
Both CMA CGM and Israel’s Zim have followed Maersk, signing agreements with Alibaba for online booking services earlier this month.