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MSC debuts new African brand

Photo of Sam Chambers Sam ChambersMarch 31, 2023
2,220 Less than a minute
MSC

Mediterranean Shipping Co has rebranded new acquisition Bolloré Africa Logistics. The operator, bought for $6.3bn, will now be known as Africa Global Logistics (AGL) and is an independent entity, and part of the cargo division at MSC.

“MSC is excited about the AGL brand reveal and will continue to invest in all its cargo businesses that operate in Africa, while supporting the sustainable growth and development of the continent,” the company stated in a release yesterday.

Many global liners are ramping up investments in Africa, a continent that is seeing ever larger boxship calls and a host of new terminals under construction.

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Photo of Sam Chambers Sam ChambersMarch 31, 2023
2,220 Less than a minute
Photo of Sam Chambers

Sam Chambers

Starting out with the Informa Group in 2000 in Hong Kong, Sam Chambers became editor of Maritime Asia magazine as well as East Asia Editor for the world’s oldest newspaper, Lloyd’s List. In 2005 he pursued a freelance career and wrote for a variety of titles including taking on the role of Asia Editor at Seatrade magazine and China correspondent for Supply Chain Asia. His work has also appeared in The Economist, The New York Times, The Sunday Times and The International Herald Tribune.
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