Serenity: CMA CGM’s new offering designed to keep clients calm

Serenity: CMA CGM’s new offering designed to keep clients calm

France’s top shipping line has launched Serenity by CMA CGM, a suite of offerings designed to calm clients’ fears in the event of unforeseen events during freight transport.

Cargo Value Serenity is the first part of this new package. It allows a quick compensation for businesses whose goods have been damaged or lost during transport for any reason, including natural disasters. It provides for a refund up to 100% of the value of the goods in less than 30 days.

CMA CGM will soon offer a product to cover costs in the event of damage to a container during handling as well as another product to compensate shippers in cases of payment default by their own customers.

 

Sam Chambers

Starting out with the Informa Group in 2000 in Hong Kong, Sam Chambers became editor of Maritime Asia magazine as well as East Asia Editor for the world’s oldest newspaper, Lloyd’s List. In 2005 he pursued a freelance career and wrote for a variety of titles including taking on the role of Asia Editor at Seatrade magazine and China correspondent for Supply Chain Asia. His work has also appeared in The Economist, The New York Times, The Sunday Times and The International Herald Tribune.

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