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Maersk invests in Danish IoT startup

Danish Internet of Things (IoT) startup Onomondo has secured investment from Maersk Growth, the corporate venture arm of A.P. Moller – Maersk. At the same time, A.P. Moller – Maersk itself aims to integrate Onomondo’s connectivity solution into its global business, making it easier, cheaper and safer to connect IoT devices such as cranes, trucks, vessels and containers around the world.

“Onomondo is in the market with a proven technology that enables A.P. Moller – Maersk to more efficiently reap the benefits of digitising its global asset base. We are impressed with the team and its progress so far. With our expertise and access we believe that Onomondo will further accelerate and scale the business in the next stages of its exciting journey,” said Sune Stilling, Head of Maersk Growth.

Michael Freundt Karlsen, co-founder and CEO at Onomondo, says: “We see significant value in the strategic alignment between Maersk’s position as a global leader in logistics and transport and Onomondo’s unique and scalable technology platform capable of merging different mobile networks around the world with a seamless user experience. We welcome Maersk on board as a fellow investor and look forward to working closely with them to continue to support the growth of Onomondo going forward.”

Onomondo is a global cellular operator for the Internet of Things, working to connect and simplify enterprise-grade connected services across the globe. With its own network infrastructure implemented globally and operations across 185 countries, Onomondo enables a secure, cost-efficient and scalable connectivity option.

“Connectivity is a key element in the A.P. Moller – Maersk strategy to simplify global supply chains and improve the customer experience. Digitising our global asset base of cranes, containers and vessels creates new operational and commercial opportunities to pursue. Onomondo’s efficient platform and network technology make it easier, more secure and more cost-efficient for us to stay ahead in the ever-evolving connectivity space,” said Klaus Bruun Egeberg, head of mobility and connectivity, A.P. Moller – Maersk.

Maersk Growth has had a busy year investing in a wide range of startups including a digital freight forwarder, a German trade finance platform, and a pair of logistics platforms.

Sam Chambers

Starting out with the Informa Group in 2000 in Hong Kong, Sam Chambers became editor of Maritime Asia magazine as well as East Asia Editor for the world’s oldest newspaper, Lloyd’s List. In 2005 he pursued a freelance career and wrote for a variety of titles including taking on the role of Asia Editor at Seatrade magazine and China correspondent for Supply Chain Asia. His work has also appeared in The Economist, The New York Times, The Sunday Times and The International Herald Tribune.
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